Shopping Ads + AI Overviews for eCommerce Stores

Is Your eCommerce Store Invisible in AI Overviews?

Google’s AI Overviews are changing how shoppers discover products often answering “best for,” “vs,” “alternatives,” and “top picks” queries before users scroll. AI Overviews also include ad placements, where Shopping ads from existing Search, Shopping, and Performance Max campaigns can be eligible to show, depending on the query and the AI Overview context.

Traditional “rank and hope” isn’t enough anymore. The new game is

Being present when AI becomes the first touchpoint
Winning the click when AI summarizes options
Converting fast once the shopper lands on your store

Join this webinar to learn how to capture demand in AI-driven discovery before it gets diverted to marketplaces or competitors.

What You'll Learn

In this strategic session, you'll discover:

How AI overviews change shopping intent: What query types trigger AI-first discovery and where clicks drop vs. surge
How shopping ads show up in AI overviews: What makes campaigns eligible and how placements are decided
Feed improvements that increase coverage: Titles, attributes, GTINs, variants, and “clean data” that improves matching
Campaign structure that captures high-intent demand: Smart segmentation, budgets, and intent buckets that reduce wasted spend
Landing pages that convert AI-era traffic: Proof blocks, shipping/returns clarity, pricing context, and fast decision paths
Measurement frameworks: How to connect AI-era visibility to revenue, not just clicks
A 30-day action plan: What to fix first for the fastest lift in visibility + conversions

Why You Can't Miss This

Here's What You Get:

AI Overviews + Shopping Ads Action Blueprint Step-by-step system to capture demand when AI is the first touchpoint
Product Feed Optimization Checklist Practical checklist to strengthen product data quality and matching coverage
Conversion-Ready Landing Page Framework What to show (and where) to reduce hesitation and lift checkout completion
Metrics That Matter Track visibility signals and assisted conversions and report impact to stakeholders
Live Expert Q&A Get your store-specific questions answered (feeds, campaigns, landing pages, measurement)
30-Day Growth Sprint Plan A clear priority list to implement improvements without redoing everything

Who Should Attend

eCommerce Owners & Operators Learn how to protect demand capture when AI becomes the first layer of discovery
Performance Marketers (Search/Shopping/PMax) Improve eligibility, feed quality, and conversion paths for AI-era traffic
Merchandising & Growth Teams Turn AI-driven product discovery into higher AOV, CVR, and repeat purchases
SEO / Content & Website Teams Build “decision-ready” pages that AI and humans both trust and act on

Meet the Speakers

Shawn Post

CRO & Paid Specialist, CommerceShop

Shawn leads conversion and paid growth programs that blend CRO, Google Ads, Shopping/PMax, landing page optimization, and AI-led performance insights. He focuses on turning high-intent traffic into measurable revenue by improving product discovery, trust signals, checkout flow, and attribution so marketing spend converts, not just clicks.

Sathish Kumar Mariappan

CEO, CommerceShop

Sathish helps brands modernize their growth engine using AI-first marketing strategy, GEO/AEO visibility, customer journey optimization, and scalable experimentation. He works with teams to align content, data, and conversion experiences so websites perform better in AI-driven discovery driving stronger traffic quality, higher conversions, and long-term revenue impact.

Shopping Ads + AI Overviews - Capture Demand for Your eCommerce Store

Turn AI-first shopping discovery into qualified clicks, carts, and revenue.

Only 25 Seats. Limited Space!