Case Study

How MyCelavi Boosted B2B

QuoteSubmissions by 45%

Revitalizing a beauty brand’s retention strategy with a custom Shopify solution that drives remarkable B2B engagement.

Numbers Speak Louder Than Words!

Measurable impact across key performance indicators

0
Increase in B2B Quote Submissions
Significant growth in wholesale quote requests through improved online experience.
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Improvement in Mobile Engagement
Notable rise in mobile user interactions through enhanced site design.
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Faster Page Load Speeds
Substantial boost in website performance through optimized loading efficiency.
The Brand

MyCelavi: Redefining Everyday Self-Care.

MyCelavi is a beauty and personal care brand dedicated to sharing the essence of Korean beauty with audiences around the world through thoughtfully crafted, high-quality skincare and cosmetics.

Innovative Skincare & Beauty Tools
From rejuvenating sheet masks to versatile beauty accessories and easy-to-use makeup essentials, MyCelavi’s collection blends innovation with everyday convenience.
Worldwide Presence
Serving beauty lovers across continents, MyCelavi helps make self-care simple, enjoyable, and accessible without compromising quality or value.
“Where Korean beauty meets everyday affordability for customers worldwide.”
The CommerceShop Solution

Custom B2B Excellence on Shopify

We proposed a custom B2B Shopify build with a mobile-first design, intuitive navigation, and branded user experience. Key aspects of our solution included:

UI/UX Design
Customized a prebuilt Shopify theme with branded components and clean, intuitive navigation optimized for mobile.
Branded Experience
Mobile Optimized
Intuitive Navigation
Custom B2B Workflow
Instead of a traditional checkout process, we implemented a quote-based workflow where users can add items to a cart and submit a “Request for Quote”.
Quote-based
Bulk-Friendly
Streamlined Process
Third-Party App Integration
Integrated a specialized “Request for Quote” app to manage incoming B2B order inquiries.
Smooth Integration
Quote Management
Automated Handling
Page Coverage
Built and optimized the Homepage, Product Detail Pages, Collection Pages, Cart Page, and additional CMS pages.
Comprehensive Build
Optimized Layouts
Consistent Design
SEO Optimization
Ensured all content was search-engine friendly to improve organic visibility.
Keyword Focused
Organic Growth
Search-Friendly
Performance & Security
Enhanced site speed and implemented best practices for data and transaction security.
Faster Load
Data Protection
Secure Transactions
The Challenge

Building Wholesale Capability Without Trade‑offs

MyCelavi needed a purpose‑built B2B channel on Shopify to serve distributors and bulk purchasers alongside its consumer site, without diluting brand standards or hurting performance.

B2B Infrastructure Gap
No wholesale account controls, tiered pricing, or MOQ workflows; bulk orders relied on manual back‑and‑forth.
User Experience Considerations
Risk of fragmenting the brand and introducing friction for trade buyers across devices.
SEO & Performance
Potential to cannibalize rankings or slow pages while layering in wholesale features.
Key Requirements
Frictionless B2B buying journey
Brand consistency across DTC and wholesale
Preserve established UX patterns and quality
Safeguard organic search visibility
Efficient bulk pricing and ordering flows
Future‑ready, scalable Shopify architecture and partner

What We Delivered

Turning B2B Vision Into Reality

A professional, branded Shopify B2B store designed for wholesale growth, performance, and exceptional user experience.

A fully functional B2B Shopify store tailored for wholesale buyers.
A branded UI/UX that aligns with MyCelavi’s consumer-facing identity.
Hassle-free “Request for Quote” functionality to replace online checkout.
High-performance design with mobile optimization and SEO-readiness.
Complete setup of all core pages and content types.
Scalable B2B Infrastructure
Engineered to grow alongside your business and adapt to evolving wholesale requirements
3x
Faster Order Processing
100%
Data Security
“Streamlined. Scalable. Intuitive.”

CommerceShop delivered a streamlined, scalable, intuitive B2B store that perfectly fits our wholesale needs. The process was hassle-free, and the results exceeded our performance and usability expectations.

B2B Growth, Accelerated

With the launch of their new B2B storefront, MyCelavi now has a professional, secure, and scalable channel to support wholesale buyers and expand into new markets. The intuitive design and custom quote workflow made it easier for business customers to submit inquiries, laying the foundation for strong B2B sales growth.

Ready to Accelerate Your Business Growth?
Let’s build a scalable B2B storefront tailored to your business needs.