The eCommerce website required a make over to improve the design and to make it search engine and product management friendly.
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A Magento Case Study
Custom Magento Solution to Enhance Product Management & Improve SEO
About the Client:
An Italian designer brand that creates handcrafted tableware, dinnerware, and home decors through some of the most celebrated Italian designers.
New Customers Acquired
Identifying Opportunities to Improvise:
To unify the user experience across multiple platforms and devices, the website needed fluidic responsiveness. The outdated sitemaps created problems in caching new contents and adding to this, the website needed a solution to maximize product visibility in SERPs.
The Incidental Cross-sell That Happened:
The Commerce Shop’s voluntary, off-the-scope support for the website’s live streaming initiative, helped in reaching a career-best sales feat which encouraged them to extend their tie up for technical expertise.
With on-demand support for live streaming, the brand doubled sales and conversions overnight. Alongside a steep increase in revenue, the designer kitchenware manufacturer was benefited with ease of clutter-free product management which helped them focus on improvising other key business processes.