Online shoppers today behave unpredictably: they browse anonymously, ask conversational questions, compare multiple stores simultaneously, and expect instant clarity before making a purchase.
Retailers who combine AI-powered discovery with AEO-optimized content are effortlessly capturing this demand: answering shopper questions in seconds, guiding them to the right products, and increasing conversion without adding friction.
In this session, we’ll show how AI + AEO work together across your catalog, search, merchandising, and PDP content to drive:
You’ll walk away with a practical roadmap you can implement immediately.
Perfect for eCommerce teams focused on growth:

President, CommerceShop
With two decades of experience helping retailers scale digitally, Nash has guided brands through AI adoption, AEO programs, and conversion-driven commerce transformations.

VP – Growth Strategy, CommerceShop
Ed has partnered with 200+ retail and D2C brands to optimize product discovery, elevate PDPs, and build AI-ready growth systems.
When your store delivers instant clarity and personalized guidance, shoppers move from hesitation to action. Join us to see how AI + AEO can transform your eCommerce site into a round-the-clock product expert that drives consistent, meaningful revenue gains.