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Revenue
$1 Billion+

Attributed Revenue

Growth
20+

Industry Verticals

Conversion
Up to 50X

ROAS Delivered

We are Trusted By
Sherwin Williams
Mettler Toledo
Imperial Sugar
MIR
Maxon
USDA
Sherwin Williams
Mettler Toledo
Imperial Sugar
MIR
Maxon
USDA
Is Your Store Ready to Convert Black Friday Traffic?
The Technical Risk

Where Peak Traffic Starts Costing Revenue

Most stores look fine under normal traffic. Black Friday is different. More shoppers, more carts, more payment requests, and more third-party apps working at once can turn small technical gaps into lost orders fast.

Even small delays can affect conversion when more shoppers are browsing, adding to cart, applying offers, and completing payment at the same time.

The most common risks usually appear in a few critical areas:

  • Slow product and cart pages reduce conversions.
  • Checkout errors disrupt payments, discounts, and shipping.
  • Inventory and order updates can fall behind.
  • Mobile, app, and integration issues add purchase friction.

A technical audit helps identify these risks before they affect conversion during your highest-value sales period.

PEAK REVENUE
$44.2 B

U.S. online spend during Cyber Week 2025, concentrated into just five peak days.

CONVERSION IMPACT
3.5 %

Every 100 ms slower load time was associated with about 3.5% lower conversion.

STORE SPEED
30 %

Stores at 2.5s LCP saw roughly 30% lower conversion than stores at 1.5s.

About The Webinar

What This Webinar Covers

We’ll cover the technical areas that most affect conversion, revenue, and store reliability during Black Friday holidays.

01 / 06
01
Site Speed & Store Stability

Understand which performance and reliability measures matter most for conversion before peak traffic arrives.

02
Checkout & App Reliability

Identify checkout, payment, app, and integration issues that can affect purchases during high-traffic periods.

03
Pre-Holiday Technical Audit

Get a practical checklist your team can run in-house across performance, checkout, apps, integrations, and critical store functions.

04
Peak-Season Monitoring

Know what to monitor during peak season and where alerts are needed before technical problems affect more orders.

05
AI & Personalization

Review how AI search, recommendations, personalization, and merchandising tools affect performance and the buying journey.

06
Fix vs. Freeze

Learn what should be fixed before peak season, what can wait, and which changes are safer to freeze once BFCM begins.

WHO SHOULD ATTEND

Built for Teams Responsible for Black Friday Performance

01

Ecommerce Directors and Heads of Digital

Spot technical risks early and protect revenue across peak trading.

02

CTOs and Technology Leaders

Prioritise critical fixes before peak traffic exposes costly platform weaknesses.

03

Ecommerce Managers and Product Owners

Use a practical audit to focus teams on high-impact fixes.

04

Development and Solutions Architecture Teams

Find performance, app, and integration risks before they affect trading.

05

CRO, UX, and Digital Experience Teams

Identify technical friction that blocks conversion across key buying journeys.

06

Marketing and Growth Leaders

Protect campaign spend by ensuring peak traffic can convert efficiently.

EXCLUSIVE WEBINAR OFFER

Free Conversion Readiness Audit

Every attendee gets a focused audit covering store performance, checkout reliability, and technical stability, with clear priorities on what to fix before peak traffic and where revenue may be at risk. We’d be happy to walk you through your personalized audit findings and address what to fix first.

Register Now
  • Store Performance
  • Checkout Reliability
  • Technical Stability
MEET THE SPEAKERS

Two Perspectives on Agent-Ready Catalogs

Sathish Kumar Mariappan

Sathish Kumar Mariappan

CEO, CommerceShop

Sathish brings deep expertise in ecommerce technology, performance, and platform strategy, helping brands identify the technical risks that can impact conversion during peak sales periods.

Ed Keibler

Ed Keibler

VP – Ecommerce, CommerceShop

Ed works with ecommerce founders on conversion, checkout, and store performance, helping them turn technical findings into clear priorities before high-traffic sales periods.

Reserve Your Spot

Join us live and leave with a clear Black Friday action plan: what to fix, what to monitor, and what to freeze before peak traffic arrives.

Register Now

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