Are you a business looking to make the transition to an ecommerce platform? Are you considering Magento for your B2B commerce platform of choice? Whether you’re already informed about Magento or just starting the research process, we are here to help.
Choosing the best platform for selling products online can be overwhelming and hard, but luckily Magento provides remarkable benefits that continue to make it one of merchants’ favorites.
In this blog post, we will provide 31 reasons why using a Magento-based framework can take your B2B commerce experience up several notches in terms of efficiency, ease-of-use and scalability.
Get ready – here’s why you should consider jumping onboard with Magento today!
Online transactions between all business categories have significantly picked up pace since the advent of the B2B Commerce platform. As a result, companies have understood their importance and implemented digital order transactions. Consequently, it has also kindled the interests of many companies to implement state-of-the-art technology to make the most out of B2B eCommerce. Harnessing B2B eCommerce solutions‘ pose them as a worthy contender in the online arena since it helps eliminate the large and complex ordering processes.
Having said that, it is evident that B2B eCommerce solutions have become a requisite in all industries today. Every company wants the best B2B eCommerce solution that sports flexibility, extensibility, and scalability. There are numerous open-source platforms to choose from, but deciding which framework to pick is a hard nut to crack. However, Magento has been a choice of the millions, and here we reveal 31 reasons why Magento/Adobe Commerce is the best bet for your B2B eCommerce platform.
Magento B2B is a free open source platform that enables B2B eCommerce companies to present a game-changing solution with a customer-centric and operational efficiency approach. It has an influential portfolio of cloud-based omnichannel solutions that empower merchants to integrate digital and physical shopping experiences.
Magento B2B Commerce is a scalable and highly secured platform for B2B eCommerce requirements. Nevertheless, it tops the list in terms of adaptability, scalability, and built-in flexibility. Therefore, B2B eCommerce companies will be able to develop a complete solution to back their voluminous orders.
There are three Magento versions.
With the Magento platform, product procurement can be made easy and seamless as it can be effortlessly integrated with ERP and CMS. On the other hand, easy checkouts are a big step towards closing deals for B2B customers. In addition, B2B demands smooth bulk ordering, and Magento is the best ecommerce platform to provide a seamless bulk ordering process.
B2B transactions involve both the parties at the buying and selling ends, whereas traditional eCommerce solutions and platforms designed to support the B2C transactions never help. Magento is more specific, well-defined, with many features and functionalities that keep up for B2B websites which involve wholesale, distribution relationships with large or chain retailers, selling to organizations (schools, businesses, nonprofits), and supplier selling to resellers. In addition, Magento supports multichannel selling experience to streamlined order management alongside seamless shopping experiences.
The advantage of your B2B eCommerce Magento website with public-facing catalog pages helps you increase the reach. It is a compelling way to reach new B2B customers through utilizing powerful digital marketing strategies. In addition, Magento eases out purchases and will make buying online a most preferred choice for your clients.
Magento B2B Commerce allows better management of suppliers and customers/clients adequately. Magento’s B2B management software will shed light by generating data on how your customers’ shop. With the insights, you’ll be able to devise better, more personalized shopping experiences for your customers. Actually, the real action is a win-win for both parties!
Reach out to new customers, but Magento B2B eCommerce allows you to efficiently implement an automated cross-sell and up-sell recommendation program. This works hand-in-hand with giving buyers a personalized experience.
This puts you in the driver’s seat by enabling you to find products they’re looking for without running surveys or asking them in person.
Magento presents the ideal platform for B2B companies to begin a complete analytics campaign. Analytical insights empower B2Bs to make better business decisions. This feature is available in every Magento commerce platform that provides a comprehensive analysis of sales effectiveness. Generate various types of reports to learn how your company is growing. In simple terms, identify what is working for your business.
Magento B2B Commerce helps customer quoting and price negotiations with a smooth and sleek request for quote workflow. This is wholly managed within Magento or via external systems using APIs.
When you enable B2B Quotes in the configuration, the buyer initiates the price negotiation process by asking for a shopping cart quote. All negotiation between the buyer and seller occurs by email and is created and tracked from the quote’s detailed view.
Adobe Commerce offers out-of-the-box support for company accounts with multiple buyers in varying organizational structures.
By running your B2B and B2C storefronts on one Adobe Commerce instance, you can leverage the same responsive, mobile-first design and branding across your entire customer base.
Magento empowers businesses to facilitate speedy yet comfortable ordering to boost sales with its vast purchasing options. Buyers may enter the SKUs directly, utilize requisition lists, or copy-paste the earlier order for quick checkout. Besides that, you may actually choose to help create orders, calculate discounts, and track quotes for your online buyers.
Let’s assume that month on month; a returning buyer places the order for the same items. You could assist the buyer in skipping the browse step and placing the order for the products they need instantly. Quick order is a boon to those who know what they need, thereby accelerating the purchase process, expediting reorders for standard purchases, and driving recurring revenue with quick, seamless ordering.
The best business approach to boost online sales is by offering a unique buying experience to all buyers, irrespective of the industry and orders. For this, Magento B2B eCommerce’s customer segmentation can provide custom experiences for particular groups of companies or individuals. This is powered based on their purchase history or browsing behavior. Get ready to segment customers based on:
Credit drives a significant portion of B2B eCommerce dealings. With buyers entrusted to check out using their credit balance, your business will be adding the trust factor. Magento allows you to store all the payment and purchase transactions. Therefore, it is easy to allocate credit limits to credible buyers hassle-free.
While checkout, customers can opt for the “payment on account” option. This helps the customer to pay as and when possible. Make use of connectors to synchronize credit limits on your ERP or CRM system as well.
Smart Inventory Management feature in Magento Commerce / Adobe Commerce allows you to intensify the operations and effectively manage orders from all sales channels. You can effortlessly optimize the delivery costs and times your real-time inventory information across the supply chain. Deliver a better experience, and help increase sales by letting know your distributors how much inventory you have across multiple locations.
Most of the time, B2B transactions involve bulk order placing at regular intervals. Therefore, a unique quote system can lure more buyers and drive sales conversions. Additionally, B2B dealings involve negotiations, and buyers can quickly request a quote as Magento B2B offers a robust quotation system. With streamlined requests, buyers will be able to send quotation requests and price negotiations.
The buyer can add items to the shopping cart, begin the process of negotiating a quote, and have their credit reimbursed when the payment is made. With Magento B2B, manage quote requests, bargain prices, and develop your image as a trusted merchant.
B2B buyers anticipate intuitive, mobile-optimized experiences for a seamless shopping experience. Magento B2B eCommerce helps create responsive e-commerce websites and enables buyers to instantly and effortlessly place orders at any time, from any device. As a result, your business can drive digital transformation by ensuring a smooth buying journey and bringing new initiatives to market quickly. This will also bolster your customer loyalty and accelerate revenue growth.
Many businesses may not host the exact offers and benefits all through the year. New pages have to go live in the said time to accommodate the changes. Still, with Magento’s Content Staging system, the seasonal pages can be well-managed, the new pages can automatically go live to support your business needs. Simply put, the dynamic product page automatically changes on a predetermined schedule.
It is not complicated but straightforward to create and schedule after the preview. B2B websites are allowed to create multiple versions. Therefore, go ahead and schedule content staging for your categories, products, price rules, CMS pages, and widgets.
Magento / Adobe Commerce tech support provides complete maintenance to keep your site going without any hiccups. Solutions to arising issues are provided ASAP, and it includes shopping cart issues, server overload, error messages, product integration issues, general troubleshooting, or more. So stay focused on your marketing and sales activities with the highly skilled team ever ready to back you up.
Rule-Based Product Relations feature in Magento lets you create links between products. This assists in standardizing targeted merchandising on a subset of products. Apply the rules for a specific period or make multiple permanent regulations. Besides that, it would be easy for you to determine the order in which the products need to appear on the page by prioritizing the rules. Also, specify the related products, up-sells, and cross-sells.
There are the top 6 payment gateways that support Magento Payment Gateway Integration. Magento B2B companies can rely on these payment gateways since they are the most trusted and popular of all in the US. Our Magento Development Services help you zero in on the right payment gateway based on your business requirements. The integrations would provide room for future scalability, no-frills, and direct payments. Maintain payment security; any one of these top payment gateways is a good choice, and they are Paypal, Braintree, Stripe, Authorize.net, Amazon Pay, and 2Checkout.
B2B companies look forward to increasing average order values, revenue, site visitors, and conversions. Take advantage of Magento Commerce’s numerous flexible SEO features available out of the box to induce growth. Start by…
Even before discussing the Magento ERP and Magento CRM Integrations, it is essential to understand their difference. While CRM relates to Customer Relationship Management, ERP is saved for planning organizational resources to ensure its best use. Simply put, CRM focuses on increasing sales, and ERP focuses on reducing your company’s operational costs.
Magento and ERP Integration drastically improves the efficiency of your B2B website. The key business system gets to syn inventory, orders, customer data, and shipping records. Here is what integration has to offer:
The top ERP Solutions include NetSuite, Oracle, Sage 300, and Microsoft Dynamics. Talk to our experts to learn more.
If you are on the verge of selecting a Magento ERP Solution, then here are the essential things that you need to consider:
Magento CRM Integration provides you a comprehensive view of your customers. It helps you personalize their experience with your B2B eCommerce store, leverage analytics to identify trends, and re-target your customers’ segments.
The many benefits of Magento CRM integration that you should be aware of:
|Contact Management||Lead Scoring and Management||Reports and Dashboards|
|Sales Analytics||Mobile Support||Automation|
|Forecasting||Email Client Integration||Email Marketing Integration|
|Workflow and Approvals||Sales Data||Data Storage|
|Files Share||Powerful Sales Console||Sales Performance Management|
|Marketing Automation||Chat||Support Automation|
|Web Analytics Integration||Different Distribution Models||Product Level Quotes|
|Role-Based Views||Testing Environment||3rd-Party Integrations|
|Campaign Management||Customization||SMM Integration|
Some of the most popular systems include Salesforce, SugarCRM, Pega, Hubspot, Freshsales, Zoho CRM, Nimble, etc.
Magento Extension for websites is a requisite for B2B organizations to search for potential visitors and customers as it is a vital part of online promotion strategies. Magento extensions will help you achieve the targets hassle-free.
A PHP code block capable of adding more functionalities and features to every part of your Magento store is referred to as a Magento Extension. The functionalities and features are added to the front and back end, integrations with web services, themes, and marketing tools. You may vouch for the flexibility to maintain your web store using a Magento Extension the way you want it. There are three kinds of Magento extensions:
At TheCommerceShop, we understand the essence of the individual approach to customers that helps grow your brand. CRM is the solution that helps build long-lasting relationships between B2B companies and their clients. When client experience takes the top spot in marketing priorities, it is indispensable to follow this trend, mainly if you are an eCommerce merchant. Deliver personalized marketing messages through every channel to beat the competition and create a brand that buyers know, respect, appreciate, and trust.
There are over 250 compelling Magento Extensions for all business needs. Most of the Extensions are well-designed to increase web page performance. Their primary purpose is to place your store at the top of Google’s search rating. Besides that, you would also drive quite a lot of B2B web-store visitors through speed optimization and generate an infinite stream of new visitors
The extensions are trendy, responsive, and customizable. Equip your B2B eCommerce store with highly intuitive and agile Extension. Combine Magento Product Feed to improve the performance of your product and increase revenue through extra sales channels. You could also create an infinite amount of custom feeds.
Here is a list of popular Magento Extensions that will help you grow and drive traffic to your site:
Magento is a leading platform that keeps its users with the latest patches and security updates to fend off all kinds of threats. The Magento Security Scan enables the website owners to monitor all the Magento pages on their site for security risks and malware to receive the security patch. Some of the usual threats include Server attacks, Website defacement, Credit card hijacking, Botnetting, Remote code execution, and Cross-site scripting. Stay safe by signing up for security alerts, installing all Magento security patches, adding Magento extensions, regularly monitoring Magento Security Scan, Using a WAF, and enabling two-step authentication to protect login to your system.
Magento B2B eCommerce platform provides one of the best-in-class security. And, it efficiently identifies loopholes, broken security structures, backdoors before a hacker does. Therefore, security is yet another vital factor in selecting the Magento Commerce / Adobe Commerce.
Grow your B2B Sales!
The dynamics for B2B eCommerce companies are drastically shifting, driven by buyers and anticipate experiences like that of B2C all through the entire supply chain. Unfortunately, many B2B organizations quit early because of the lack of insights on the platform selection. Nevertheless, Magento Commerce / Adobe Commerce is an exceptional choice to set up your B2B website. Magento’s extensive and adaptable eCommerce suite leverages the entire Magento portfolio and helps buyers seamlessly meet their demands.
This blog post will show why Magento is the perfect platform for your B2B business to thrive. Magento can help B2B companies of all sizes achieve their commerce goals.
With the Magento-based framework, built by a Magento development agency, businesses can enjoy higher efficiency and scalability while making the user experience more accessible.
Our 31 reasons Magento will take your B2B experience up several notches in terms of efficiency, ease of use, and scalability are sure to give you better insight into Magento’s potential.
Talk to our experts for implementing Magento Enterprise to build the best B2B eCommerce website for your business.And also, our cutting-edge Magento Development Services cover Custom Magento Web Development for industries from A to Z.