Conversion Rate Optimization is a big deal. Our eCommerce CRO team works hard to make sure your online store is the best it can be – Increasing sales and conversion rates in the process.
User behavior starts here: Your homepage. This is where your website visitors have their first interaction with your products and brand. Having the right images, menus, placement of buttons, colors, and design will either help you gain a new customer or lose a sale. Our conversion rate optimization team makes your homepage a conversion engine.
Menus, sub-menus, and sub-sub menus – Our clients are always surprised when they discover that their potential customers can’t find their products. We take an unbiased eye on user behavior with our user testing team, thoroughly analyzing your sitemaps and navigation. Just because it makes sense to you, doesn’t mean it’s simple for customers.
No matter how great your navigation menus are, customers who know what they want will always go for the site search bar. Having an intuitive, predictive and personalized site search is key to get customers to the products they want, leading to increased items in the shopping cart.
Right search optimization accelerates your website performance & average conversion rate.
The sale isn’t guaranteed when the customer finds your product, they need to buy it. If your page doesn’t contain high-resolution images, social sharing icons, reviews, different colors, the right descriptions, and inventory, then you’re going to lose the sale. We test all of these elements to increase sales.
Customers have filled their carts and now want to purchase – This is where the highest rate of shopping cart abandonment occurs. We analyze the entire checkout process, such as the number of steps, social login, shipping calculation, credit card payments, and a lot more. Our eCommerce CRO team turns your checkout process into an unexpectedly fun and simple experience making customer acquisition simple.
Fact: 68.63% is the average online shopping cart abandonment rate. That means you’re losing more than half of your customers. Our conversion rate optimization experts dig into your abandonment rate and offer actionable improvements to decrease it. Also, with our SaaS tool, we drop potential customers into personalized email sales funnels, leading to customers returning to their abandoned carts and completing their purchases.
We use Google Analytics & industry-leading analytics tools to measure and test hundreds of variables – Image size, button location, personalized surveys, rule-based CTAs and so much more. We then deliver these results to you in an easy-to-understand dashboard. Conversion audits & testing help to improve landing pages, pushing visitors to take desired actions and boost conversions.
Our CRO team also dives deep into your Magento and/or BigCommerce backend and site structure. We analyze code, site speed, URL structure, site titles, meta tags, ALT descriptions, page descriptions, broken links, hidden functions, and a whole lot more. We ensure your site is comprehensively working as it should.
From an interactive and attractive user interface to a robust and fully functional eCommerce, The Commerce Shop has developed world-class eCommerce websites to help clients meet their business goals.
Questions? Consultation? Project Scope? Write to us on specifications or anything related to your requirement as our specialists always await challenges.